SEO Performance Analytics

FREE Lesson

Learn how to analyze SEO performance.

Includes
  • 4 Videos
  • 1 Quiz
  • 35 min
  • Search Engine Optimization (SEO)
Lesson description
Proving the ROI of your SEO efforts can often be a challenge in a constantly changing search landscape. In order to run effective SEO campaigns and implement a strong strategy, you need to generate key reports, stay on top of search trends and updates, determine how you're performing against competitors, and communicate the value of SEO to the people you work with. In this lesson, you'll learn how to accomplish each of these tasks in order to take your SEO analytics to the next level.

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Instructors

Photo of Rachel Sheldon

Rachel Sheldon

Rachel is an Inbound Professor on the HubSpot Academy team focused on educating and inspiring people about the HubSpot CMS.

Photo of Kevin McReady

Kevin McReady

Kevin is the owner of McReady Marketing. He is an experienced SEO who has worked with a variety of startups, small businesses, SaaS and eCommerce companies to grow their organic traffic, spread brand awareness, generate high-quality leads, convert visitors to customers, and create detailed reports to measure the success of SEO initiatives.

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